Wednesday, July 18, 2007

Neighbours everybody needs good neighbours


Following on from my previous blog post ‘Identity on parade: come ShowYourself!’, the latest from the gizmo guys on Facebook have created an innovative application See Your Neighbours (or ‘neighbors’ as it originates from that side of the pond!). See Your Neighbours automatically displays your nearest (and potentially dearest) physically located top 50 members on Facebook. Creator Nathan Blecharczyk of the Harvard network informs the Facebook group that ‘See Your Neighbours’ is designed to show;

‘… you a directory listing of other Facebook users in your vicinity sorted by distance. It facilitates meeting others in your apartment building or neighbourhood who you might not otherwise get to meet.’

This has synergies with the ‘new’ experience of community that is being created by social networking sites such as Facebook where it seems that the value of shared experiences has replaced previous ‘traditional’ community or neighbourhood forms that were based on locality.

As social networks become more about locating people See Your Neighbours could help to reframe the mobile and digitally connected society that contextualise current Web 2.0 interactions. The next version of social relations (a Web 3.0 ?) may well represent a return to physical context and resurgence of neighbourhoods that are based upon a shared sense of place and geographic residence.

I am yet to be convinced at how much there is a real demand for this kind of application. Privacy already remains a priority and source of contention on Facebook, not only between individuals, but now in relation to the admittance of 3rd party users that exercise the ‘right’, and are permitted, to access your personal information.

As purely a search application nothing shows up on your profile so you can enjoy seeing your neighbours before they see you. Users can also re-configure their own privacy settings to allow what other Facebook members are permitted to see once they have been located.

One note, I would recommend that Nathan change the group picture – currently a rather ‘groovy’ man that would not look out of place on the front of a ‘It’s nice to knit’ catalogue; that amount of polyester and cardigan related smirk does nothing to dissipate the potential uneasiness of discovering someone who could be living next-door.

It will be interesting to see how physical locality and place may be an essential element for a new set of forthcoming community relations, and of course those cup of tea possibilities. Of course with only 876 users at the time of writing community pickings do seem rather slim, especially if you are based in the UK. My nearest and dearest are a mere ‘community; pop over for a cup of sugar’ 60miles away. But it’s still friendlier than sending a ‘free’ gift or poking, but for the time being you may have a long way to walk…

Perhaps this is what is really meant by living in the utopic rural idyll...

No comments: